I see design as a way to express our personalities and way of life through art in the way we live. Since moving across the country away from everything I have ever known, I became inspired and driven to make my new home feel like home. Comfort and expression is important for me. I prioritize a comfortable living environment surrounded by everything I love that inspires me and expresses my personal style.
I am a FIDM, Los Angeles Visual Communications alumni, and I began my journey in fashion styling. I began working on Rodeo Drive in Beverly Hills, where I was a personal stylist and eventually a visual merchandiser. Shifting my focus, I decided to try styling in a different way, rather, with inanimate objects. I went into the homestaging field renting out furniture to homestaging companies and exclusive clients. I gained a lot of experience designing leasing offices up the coast of California and model units for the Irvine Company Apartments. During this time, I took time off school to re-center myself. I needed more challenge in my creative life and wanted to focus on figuring out what I was really meant to do with my skills.
Moving on to Pottery Barn Kids, I did in-home design consultations for children's' rooms, playrooms, and nurseries. I really enjoyed that and fell in love with serving expecting families the nursery of their dreams, and working with the kids to create their dream bedroom or play space. I enrolled back to FIDM and got right to work.
I shifted my entire focus on interior styling rather than merchandising or fashion styling; which was the majority of my major. I took my own route which actually made me stand out more! I came across an internship opportunity in class one day as a Visual Merchandising Coordinator at Living Spaces and knew that was where I needed to go. While still in school, and working at Pottery Barn, AND working my internship, I was fully booked.
At my internship, I learned all the background work of merchandising and directives for all the visual departments in the company. I made specific floor plan layouts, styling guides, and visited stores to guide the standard of styling. When graduation came around, I was hired on but still working weekends at Pottery Barn to fulfill full time working.
Eventually, I was ready to grow off of the knowledge I learned and take on a full styling position. I was offered a full time position in the corporate store as a visual stylist for the showroom. I was able to express my personal style as well as grow sales with my merchandising combinations and statements. A little over a year later, I promoted to Studio Operations Stylist in the production studio. I create and design rooms for website use, social media, catalogs, and occasionally tv. With little time in the position, I quickly learned Production Design and Art Direction is exactly the path I belong in. I was honored to be the production designer of the Glam Catalog at livingspaces.com, as well as assist in numerous production shoots. With managing my own shoots for design, lighting, concept, and feel, I know art direction is where I eventually belong.
Aside from my current career, I find so much joy in flipping furniture, sourcing vintage/antique pieces, and reselling and creating a shop of my own, Decor Reform. I have such satisfaction when my designs and crafted pieces are bought and loved by others. I hope to take my entire career to the next level by running a blog and design business that can take me remotely where I can share my knowledge across the world.